For the first time in six years, Adidas will host elite draft-eligible athletes from around the world, who will be coached by current pro coaches and players. May 23, 2023: Adidas Basketball will once again host its officially sanctioned NBA pre-draft camp outside of the United States, the Adidas Eurocamp. What’s more, Puma said it will release a limited-edition style featuring its Nitro midsole foam cushioning in the San Francisco Marathon colors, as well as apparel, which will be available to purchase at the Health and Fitness Expo. Race weekend begins July 21 at Fort Mason Park, and the Health and Fitness Expo will go through July 22. Also, Puma confirmed it is the lead sponsor of the San Francisco Marathon’s Run365 Training Program. This partnership, Puma said in a statement, is focused on “supporting the local running community and celebrating the monumental course.” The partnership will include sponsorship of all the weekend races, Puma said in a statement, as well as exclusive footwear and apparel rights. June 9, 2023: Puma has entered into a three-year partnership with Jumping Fences Inc., the event producer of the San Francisco Marathon, which is the athletic brand’s first apparel and footwear sponsorship for a U.S. The Athlete of the Mic winner, DYKingz, performs at Birthday Bash ATL on June 17 in Atlanta. As its prize, the hip-hop dance group made up of four Atlanta-based brothers, performed live onstage at Birthday Bash ATL alongside mega stars 21 Savage & Friends, GloRilla, Finesse2Tymes, NLE Choppa and Jacquees, in front of more than 30,000 fans at the State Farm Arena. They all took to the stage on June 16 to perform live at the Who’s Hot contest in Atlanta, with DYKingz emerging victorious. The four finalists included Atlanta winner DYKingz, Raleigh winner Sitch, Dallas winner South Dallas Keke and online winner iamBree-Ze. This year, contestants had the option to audition live in Raleigh, N.C., Atlanta and Dallas or submit their audition video online, and one winner was selected from each pool of applicants. June 22, 2023: The Athlete’s Foot and Adidas once again partnered to present The Athlete of the Mic contest. All rights reserved.Allison Gettings Has a Mantra to Overcome Pressure as Red Wing Shoe’s First Female CEO Terms of Use and Privacy Policy and Safety Information / Your California Privacy Rights are applicable to you. The company not only makes clothing but also designer shoes, cologne, eyewear, underwear and watches.ĭarren Rovell, who covers sports business for, can be reached at Back to Top ^ © 2023 ESPN Internet Ventures. The crocodile that appears on the company's products was Lacoste's nickname. Jean Rene Lacoste, the brand's founder who, in 19, was the top-ranked tennis player in the world, founded the company in 1933. The company recently lost out in the bidding to competitor Polo Ralph Lauren to become the official apparel sponsor of the U.S. Lacoste executives seem to be interested in spending more money to associate the brand with the tennis world. So as not to compromise his current apparel deal, Roddick covered the familiar Lacoste crocodile with a Band-Aid. 132 and coming off his worst year in more than a decade.įor those paying close attention, Roddick might have hinted at the future deal when he reportedly showed up at a party last week in a Lacoste shirt. 107, with a losing record this year, and Spaniard Alex Corretja is currently ranked No. 32 and has not won a title in more than two years. Its lead endorser, Sebastien Grosjean, finished five straight years in the top 20 but is now ranked No. The French company recently focused its efforts on signing European players to deals. "As our contract came to a close, and after carefully considering what is in the best interest of our business, Reebok has elected not to continue this partnership," Dennis Baldwin, Reebok's chief marketing officer, said in a statement.Īlthough Lacoste has its roots in tennis, its endorsers in the sport have slipped in recent years. He most recently signed a five-year deal with the shoe and apparel company in May 2000.īut Reebok announced on Friday that the two decided to go their separate ways. The 22-year-old American has been associated with Reebok since he was 10 years old. Terms of the possible deal are unknown, but the SportsBusiness Journal reported on Friday that a multi-year deal could be worth $5 million per year. Sources tell that Andy Roddick is close to signing a deal with Lacoste. The most marketable star in men's tennis is about to switch teams. You have reached a degraded version of because you're using an unsupported version of Internet Explorer.įor a complete experience, please upgrade or use a supported browser
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |